WHAT IS MINTI? MINTI IS A KIDS CLOTHING BRAND FOR AGES NEWBORN TO 12 YEARS.
WHEN DID MINTI START? MINTI STARTED IN 2003, AT THAT TIME WE JUST DID PRINTS ON TEES AND HOODS WHICH HAS NOW EVOLVED INTO DOING FULL COLLECTION RANGES OF AROUND 300 DIFFERENT PIECES PER SEASON.
WHO IS BEHIND THE BRAND? MINTI IS RUN BY US (NICK AND AMY JOBLIN), WE HAVE ALWAYS BEEN SUPER HANDS ON AND RUN PRETTY MUCH EVERY ASPECT OF THE BRAND.
WHERE ARE YOU BASED? MINTI IS BASED IN MELBOURNE WHERE WE ALSO LIVE.
WHO DOES THE ARTWORK AND DESIGNING? ALL THE ARTWORK AND DESIGNING IS DONE BY US IN-HOUSE. WE PRETTY MUCH DRAW EVERYDAY WHICH HELPS PIECE RANGES TOGETHER WHEN THE TIME COMES.
WHAT DESCRIBES MINTI BEST? WE’VE ALWAYS JUST DESIGNED STUFF WE WOULD WANT TO WEAR (IF WE WERE SMALL OF COURSE)…
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